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Jewelry Display Manufacturers: Cracking The Jewelry Display Code
(1)Who
(2)Say what
(3)In which channel
(4)To whom
(5)With what effect
If you want to look for the most suitable Jewelry display solution for your store, or still confuse about how to choose a professional jewelry displays manufacturer from lots of jewelry store display suppliers, you just need to get the points that all jewelry display is a kind of communication. As a professional jewelry display supplier, Huaxi is specialized in producing and selling jewelry display items in bulk involving jewelry display busts wholesale, jewelry display fixtures wholesale, jewelry display trays wholesale, jewelry display racks wholesale, display stands for jewelry wholesale, ect. With the experience of 20+ years, we have a better understanding on the essence of jewelry display design than other jewelry display Manufacturers. Jewelry display is a purposeful behavior, its essence is a kind of communication activities, as well as a kind of spatial and temporal art, mainly in the economic and cultural fields. Jewelry exhibition can be seen a solution to the jewel, the spatial way of jewelry; Jewelry displays for craft shows is to point to inform a dissemination of jewelry of information. In other words, jewelry display is a visual act produced in a state of walking and staying. In a experienced jewelry display manufacturer point of view, theoretical analysis of jewelry display, we should place more weight on the role of communication and bridge. If you want to look for the most suitable Jewelry display solution for your store, or still confuse about how to choose a professional jewelry displays manufacturer from lots of jewelry store display suppliers, you just need to get the points that all jewelry display is a kind of communication, and also naturally conforms to the main characteristics of information communication. In 1948 American scholar Harold Lasswell put forward the five basic elements that constitute the information process, and made a careful study and generalization of the general process and elements of information activities. These five basic elements are. (1)Who
(2)Say what
(3)In which channel
(4)To whom
(5)With what effect
These five elements have a word beginning with "W", so it is called the "five Ws" model. This model is not complicated, it just means that any information activity process is composed of five parts: information dissemination subject, information content, information dissemination channel, dissemination object and dissemination effect. Take a jewelry exhibition as an example, the element of "who" is the jewelry display manufacturer or distributor of the jewelry exhibition; "what to say" is the jewelry style, craft and related information; The element of "through what channel" is the use of communication media such as exhibition halls or conferences to disseminate their jewelry information and image to the public; the element of "to whom" is the exhibitor's intention to show and communicate with the object, i.e., consumers or potential consumers, which is the exhibitor's target group; and The element of "what effect" is the consumption effect produced by the target group of customers after visiting the exhibition. The combination of these five aspects or elements constitutes the communication process of a jewelry display information activity. Of course, such a division has certain limitations. Because this is a one-way linear movement mode of information, there is no feedback channel provided by the audience to the information. Modern jewelry display puts more attention to the feedback of information, which makes the objective existence is not a static, chain-like structure, but a cycle, the cycle of dynamic "ring". The first and last of the "chain" is connected to the feedback system, that is, between the jewelry display manufacturer or distributor and the consumer to form a complete circuit, so that the original information sent by the information sender to be enriched, and strengthen the "ring" of tightness.
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